Business Strategy

We help you gain competitive advantage through business agility and innovation.

Business agility and innovation are essential requirements for companies today.

Disruptive forces are impacting companies like never before as threats are emerging in the most unlikely places. Companies are struggling to adapt in an agile manner, and keep pace with innovation. Plus, customer expectations are increasing and evolving at an ever-increasing rate.​

To adapt, companies must innovate by introducing:

  • New products or services
  • New approaches to service fulfillment and the delivery of unmatched customer experiences
  • New business models that allow customers to gain value more directly and with less effort

Market players who envision opportunities that their competitors miss and then transform their organization to make these opportunities a reality can gain significant market share. Companies who are unable to make strategic decisions, communicate direction and turn strategy into action under-perform significantly in the marketplace.

Having a well thought-out strategy to address these opportunities is as important as ever. Our business strategy experts help clients navigate this journey.


Here’s how we can help you transform and grow your business:

Business Analysis and Value Targeting

We work with you to identify, validate, and prioritize value-creation opportunities to achieve across-the-board advancement.

Experience Design

We guide you to create mutual benefit between customers and organizations through design, balancing customer needs and business objectives.

Executive Advisory Services

Business and technology strategy and execution are critical for enabling growth, enhancing profitability, and reducing risk. We can serve as a key member of your team or as a coach to support your team.

Product and Service Innovation

We align strategies, policies, processes, and tools to deliver innovations to your customers.

Mergers and Divestitures

We work with you to assess, define and manage the complexities associated with business and technology integration.

Vision and Strategy Development

We take a pragmatic, execution-oriented approach toward strategy development.

Business Transformation Starts By Assessing Performance

It starts by considering multiple perspectives, including customer, internal and external viewpoints – such as competition, industry, technology and regulatory considerations.

By applying this 360-degree view of organizational performance, we start to develop a greater understanding of your organization’s challenges and opportunities. And we can prioritize them in the context of broader industry and competitive positioning.

Considering or already beginning to transform your business? Learn what it takes to achieve successful transformation.

Build Business Agility Throughout Your Organization

In today’s climate, business agility is essential to keep pace with rapid change. Business transformations must be executed with an agile mindset and viewed as a journey rather than a destination.

Foster Business Agility Within Your Culture’s DNA

As organizations continue to evolve, leaders must encourage and prepare their teams to adapt and transform the way they work in real time. To do so, you need a culture of agility, which ensures teams can embrace business transformations in real time.

Changing Mindsets: A Blueprint for Business Transformation

Discover what it takes to drive business transformation by changing the way employees behave, which first requires changing how they think.

Thrive Through Disruption with Modern Software Delivery

Learn how to survive through disruption by becoming a modern software delivery organization. Read this guide to transform through technology and avoid extinction.

Building Business Agility Begins with Culture

Learn what company culture looks like for organizations with strong business agility and how leaders can position more successful transformations by building a culture of agility.

3 Reasons Modern Software Delivery Matters

Learn why Modern Software Delivery is fundamental to successful business transformation efforts and what it takes to get started with MSD.